The story of the film is based on the true-life of SIVA, in the rural village of Atreyapuram, Andhra Pradesh, India where Shiva (Karthikeya), who is a well behaved and cultured heart-throb who is raised by Daddy (Ramki). He eventually meets Indu (Payal Rajput) who is the then nymphomaniac daughter of a local politician. Love appears to blossom between the couple and they start an intimate relationship, but when the time comes to disclose the affair to their elders, the couple gets separated through a very shocking twist. Just like the plot, Shiva is lost when he thinks the elders refuse his love with Indu. He becomes hyper aggressive, later it is revealed that Indu never loved Shiva and she only used him to satisfy her desire for sex and lust. The film portrays how a rather emotional hero, Shiva who owns a movie theater with his dad and regularly plays Telugu movies is unable to see acting and drama in real-world with the acting of Indu. Indu is a very self-absorbed woman who uses people for her needs and is predatory in her actions. In the end, he is left with frustration because his love is discarded and he ends up dying.
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